Choosing Between Red and Green Packaging for Plant-Based Meat
A recent study by food awareness non-profit ProVeg International revealed that meat eaters are more willing to try plant-based meat alternatives if they are clad...
Tag : Market Trends
Beyond Meat reduces operations but maintains optimistic outlook in Europe
Last year, the announcement of a 30.5% drop in net revenue for US-based plant-based meat company Beyond Meat triggered an existential crisis within the plant-based...
Decrease in sales volume for Mondelēz International Europe
The food and beverage industry is currently facing challenges due to high commodity prices. One prominent player feeling the impact is American multinational Mondelēz, particularly...
Volume sales decline for Mondelēz International Europe
The food and beverage industry is currently facing challenges due to high commodity prices, impacting companies like Mondelēz International. In Europe, Mondelēz has encountered customer...
Yoplait’s Strategy to Reverse a Decline in Sales
The demand for kids’ yoghurt in the UK has been on the decline for the past decade, with Kantar data showing an 11% drop in...
Start-Up Companies Using Insect Protein to Overcome Consumer Doubts
The food and beverage industry is showing a growing consensus on the need to diversify protein sources, with many turning to plant-based and insect proteins....
Cacao Fruit Gaining Popularity in Beers and Wines
The cocoa tree produces not only cocoa beans, but also cacao fruit. The cacao fruit originates from the cacao pod, from which cocoa beans and...
The Plant-Based Industry’s Mission to Achieve Price Equality with Meat
The ProVeg organization recently conducted a study on consumer attitudes towards plant-based meat. This study, partnered with Innova Market Insights, the University of Copenhagen, and...
Food Product Labels with Climate Impact Expected to Influence Consumer Purchasing Decision
The United Nations Climate Change Conference, COP28, is about to commence in just two days’ time, with an estimated 70,000 delegates converging at the Expo...
Can ‘cigarette-style’ labels effectively reduce meat consumption?
The study, published in the journal Appetite​, evaluated the impact of warning labels, including images calculated for maximum emotional impact, on whether or not respondents...