Frive Ventures into the Functional Drinks Market
The distinction between food and beverages is becoming less defined as meal delivery services aim to seize a larger portion of consumers’ daily dietary needs....
Tag : functional drinks
Nichols and THG Deepen Collaboration in Functional Beverages
Nichols has strengthened its collaboration with THG Nutrition, the parent company of the Myprotein brand, as both organizations penetrate the functional beverage sector with the...
Tropicana Shakes Up Functional Beverages with Flavor-Driven Hydrate+
Tropicana is redefining the functional wellness sector with the introduction of Hydrate+, a novel collection of chilled juice beverages that combines authentic fruit juice with...
Muush Elevates Functional Soft Drinks to New Heights
Muush has just launched an exciting new line of lightly sparkling to-go cans, allowing you to enjoy flavour-packed refreshment whenever and wherever you are. This...
CCEP Set to Launch Global Sports and Energy NPD in 2025
Coca-Cola Europacific Partners (CCEP), a leader in the global soft drinks sector, is poised to introduce an array of energy and sports drinks new product...
Goodrays to become the only CBD drinks brand available in Tesco’s Functional Drinks section
Tesco’s new functional drinks bays are putting CBD drinks at the forefront of the wellness industry. “Goodrays” will be the exclusive CBD drinks brand stocked...
Gillian Anderson’s functional beverage brand focusing on women
Celebrity Gillian Anderson has established herself as a feminist role model, promoting self-empowerment in various aspects of her life. Known for her sex symbol status...
BetterYou launches new Magnesium infused water to enhance functional beverages market
BetterYou is launching a new functional drinks range to address the growing concern that an estimated 70% of people in Europe and America are not...