Expansion of Lucozade Alert product line
Lucozade Alert is expanding its product range by introducing Lucozade Alert Zero Sugar Mango Peachade, its first-ever zero-sugar drink. Tom Etherington, the senior brand manager...
Tag : Product
Delight Bars by Alpen Introduced in New Product Line
Alpen introduces a new range of Alpen Delight bars, an exciting update to its existing Alpen Light bars. These delectable bars come in six mouthwatering...
Boost Drinks hires new product controller with expertise in flavor development
Boost’s long-time team member, Beecroft, affectionately known as Boost’s ‘flavour guru’, will now be working closely with marketing director Adrian Hipkiss to play a crucial...
Sidel joins forces with Suntory Japan to enhance product quality
Suntory Japan has recently implemented Gebo AQFlex, Sidel’s advanced conveying and accumulation solution, to enhance product quality and optimize its line operations at its state-of-the-art...
Urban Eat expands its product selection
Urban Eat, the renowned brand, has expanded its range to offer a wider variety of lunchtime and breakfast options. By utilizing market insight, they aim...
Dole introduces new children’s product line
The new range will be available to both grocery and convenience retailers from September onwards. These retailers can expect an attractive margin with an RRP...
Choco Wafer unveiled by Lindt in new product launch
Commenting on the launch, a spokesperson from Lindt & Sprüngli stated, “Lindt Choco Wafer is set to revolutionize the chocolate category by bringing a new...
One Stop maintains everyday product price lock
The convenience retailer’s ‘Low Everyday Prices’ campaign was introduced in July 2022 and has been well received by customers, especially in light of the current...
Brands experience reduced product innovation amidst economic pressure
Covering the six largest markets in Europe (UK, France, Italy, Germany, Spain, and Netherlands), this report unveils a decline in product innovations over the past...
Epicurium broadens its product offering
Epicurium, a renowned wholesaler, is diversifying its range to cater to the protein snacking, natural energy, and hydration markets. The company has introduced new products...