The sweet maker Swizzels has introduced new products for the 2023 Christmas season, including Love Hearts and Drumstick Mini Chew Bars Gift Drums. Alongside these new offerings, the company will also be providing retailers with well-loved favorites such as the Swizzels Advent Calendar, Sweet Shop Favourites Tub, and Sweet Shop Favourites Pouches.
Clare Newton, trade marketing manager at Swizzels, emphasizes the significance of Christmas as a major retail event that continues to grow in importance. This festive season provides retailers with a significant sales boost, particularly when it comes to sugar confectionery.
According to Newton, Swizzels is famous for its ongoing dedication to innovation, affordable prices, and superb taste. Each year, the company strives to enhance its Christmas product range to assist the fantastic retailers it collaborates with in maximizing their sales. This year’s new Gift Drums are the ultimate holiday gift, combining the delightful flavors of the beloved Love Hearts and mouth-watering Drumstick Chew Bars. These treats are certain to bring joy to candy enthusiasts of all ages.
The new Gift Drums, which retail at £2.99, are already available for purchase. Each case contains six units of this exciting new product.