Kraft Heinz Names Steve Cahillane as New CEO
Effective January, Steve Cahillane will assume the role of CEO for the Kraft Heinz Company. Additionally, he will join the board of directors and take...
Tag : Branding
SoreThumbStudio Revamps Packaging for Laila Rice
SoreThumbStudio took a strategic approach in adapting Laila’s brand for a new microwaveable pouch format. The team revitalized Laila’s visual assets, enhancing messaging, improving flavor...
Robilant Refreshes Filippo Berio Olive Oil Branding with Contemporary Design
As competition intensifies and new premium brands flood the market, Robilant has been tasked with reinforcing what sets Filippo Berio apart: its profound Italian heritage...
Appartement 103 Creates Luxury Packaging for Oyster Gin
The agency faced the challenge of designing a sculptural, iconic bottle, drawing inspiration from the natural form of an oyster shell. This innovative approach reflects...
Hormel Foods to Divest Justin’s Brand
Hormel Foods is strategically spinning off its Justin’s brand of nut butters and chocolate snacks through a partnership with Forward Consumer Partners. This transaction, anticipated...
One Good Reason Collaborates on Rebranding Daily Dose Juice Packaging
The new visual identity introduces a compelling and immediate concept within the brand mark, featuring a refreshed and vibrant color palette alongside sharper, more confident...
Daily Dose Reveals Fresh Brand Identity
The drinks manufacturer announced a strategic rebrand aimed at more effectively reflecting its core values of “quality, care and sustainability”. This new visual identity, crafted...
Slice Design creates innovative packaging for Dare snacks.
The objective was to reposition Dare as a premium snack range that not only uplifts flavor but also celebrates pleasure and the excitement of discovery...
Jameson Introduces an Exciting New Design for Its Iconic Green Bottle
The redesign pays homage to Jameson’s quality, craftsmanship, rich heritage, and the unique personality that fans worldwide cherish. While the brand has seen subtle updates...
Kinnie Makes Waves Worldwide with Bluemarlin’s Ambitious ‘Drink Different’ Rebrand
A new, larger circle envelops the logo, symbolizing sunny days and uplifting experiences. The updated color palette—featuring deeper shades of oranges, rusts, burgundies, and teals—captures...