EFSA Enhances Efficiency in Novel Food Approval Processes
The European Food Safety Authority (EFSA) recognizes the urgency to enhance its efficiency in meeting industry demands. The agency indicates it is collaborating closely with...
Tag : Branding
Nestlé to Remove Nutri-Score Labels from Local Swiss Products
Nestlé has announced plans to discontinue Nutri-Score labels on products exclusively sold in Switzerland. The world’s largest food company, which claims to have pioneered the...
Foster’s Embraces Australian Heritage with Fresh New Look
Foster’s has unveiled a refreshed visual identity aiming to solidify its standing in the ‘classic lager’ category. This move also supports retailers in leveraging the...
Revamped On-Pack Design for One Water
As the brand indicates, the updated visual identity draws inspiration from its original logo, which features two inverted water droplets shaping a heart. This rebranding...
Who Dares Design Develops Branding and Packaging for Khao Chi
The packaging design aims to deliver a striking on-pack presence that is readily visible through retail store freezer doors. It prominently features bright red typography...
Hunt Hanson Creates New Identity for Freixenet’s Cordon Negro Wine
Freixenet has embarked on a rebranding initiative to modernize its identity and enhance the premium perception of its wines. This strategic move aligns with current...
Hunt Hanson Develops New Identity for Freixenet and Its Cordon Negro Wine
Freixenet has embarked on a rebranding initiative designed to modernize and elevate its image, thereby enhancing the perceived quality of its wines. This strategic move...
New Wave Biotech Harnesses AI for Enhanced Bioprocessing Decision-Making
“Bioprocess design is complex, but it doesn’t have to be complicated.” This is the guiding principle of British start-up, New Wave Biotech. The potential of...
Vault49 Unveils Illustrative Design for Angry Orchard’s New Ready-to-Drink Cocktails
Recognizing a significant opportunity within the ready-to-drink (RTD) sector, established hard cider brand Angry Orchard has introduced a line of canned cocktails featuring an apple...
Diageo’s Serengeti Beer Brand Undergoes Rebranding by Marks
This marks the first comprehensive masterbrand refresh since the brand’s inception nearly two decades ago. Serengeti, a beloved bottled beer brand in East Africa, partnered...