SlimFast Allocates £5M to Expand into Wellness Sector
SlimFast is expanding its focus beyond conventional weight management, as its new owner, Supreme, commits £5 million towards a functional nutrition strategy aimed at addressing...
Tag : wellness
Frive Ventures into the Functional Drinks Market
The distinction between food and beverages is becoming less defined as meal delivery services aim to seize a larger portion of consumers’ daily dietary needs....
Cawston Addresses the Rising Wellness Movement
Cawston Press has unveiled a new line of Juice Shots that directly addresses the growing consumer interest in smaller, potent functional juice formats, particularly those...
Gen Z Sips Tea for a Boost of Confidence
Twinings’ recent GenTea initiative arrives at a pivotal time when younger consumers are transforming the tea-drinking landscape, even altering the very concept of “Dutch courage”...
Complete FizzyBits Portfolio: Redefining On-the-Go Supplementation
Sirio Europe has launched its complete FizzyBits platform, representing a significant advance in the on-the-go nutrition market. This introduction introduces waterless dosage technology as part...
Happi Focuses on Hydration and Digestive Needs
Belvoir Farm is making its entrance into the rapidly expanding functional beverage market with Happi, a line of two canned drinks tailored to address the...
Bansk Supports Expansion of Wellness Shot Brand
Bansk Group has reached an agreement to acquire a majority ownership in the US wellness brand So Good So You, further solidifying its commitment to...
Tropicana Connects Juice with Hydration
Tropicana has entered the functional hydration market with its new product line, Tropicana Hydrate+. This launch signifies a strategic advancement for the brand, merging its...
Volvic Takes the Plunge into Functional Water Segment
Volvic has officially entered the functional hydration segment with the introduction of Volvic Vitamin+. This strategic shift represents a notable change for the Danone-owned brand,...
Nutrica Introduces Peanut Butter to Enhance Wellness Range
Nutrica, a prominent brand under BN Agritech, has officially entered the peanut butter market with the launch of its Crunchy and Creamy variants. These high-protein,...