Carling Unveils Biggest-Ever Brand Refresh to Win Over a New Generation
Carling is set to transform the beer aisle with its most significant brand update in more than 30 years. Launching from October 2026, the wide-ranging...
Tag : Brand Strategy
Hunt Hanson Designs Freixenet’s Transition into the Aperitivo Market
Hunt Hanson has crafted a vibrant and sun-soaked environment that encapsulates the essence of the brand, from the Art Deco-inspired Solare wordmark to the sculptural...
Toblerone Seeks Expansion in the Premium Chocolate Market
Toblerone is making significant strides in the premium chocolate market with a highly awaited debut of three innovative products. These new offerings aim to refresh...
Kraft Heinz Emphasizes Marketing Innovation to Boost Sales
Kraft Heinz aims to strengthen sales through marketing and innovation; however, the outlook for growth in 2025 appears subdued. CEO Carlos Abrams-Rivera emphasized that “marketing...
Cadbury Seizes Opportunities in the Growing Snacking Market
Cadbury has launched an exciting lineup of three new ice creams, available in stick and tub formats. Introducing the Cadbury Dairy Milk Mint Stick, Cadbury...