Fairfields Farm, located in Wormingford, has announced a significant investment, which includes the installation of a second industrial fryer. This development is expected to enhance weekly crisp production by 40%.
In addition to the fryer, the factory has implemented a new automated weighing and bagging system. This upgrade will effectively support the anticipated increase in production volume.
As a family-owned business, Fairfields Farm successfully installed its first industrial fryer last year, resulting in a remarkable 90% boost in production capacity.
The recent investment follows a successful year for Fairfields Farm, which recorded a 38% year-on-year sales growth in the 12 months leading to July 2024. Furthermore, the company is on track to achieve a 25% increase in sales from July 2024 to July 2025.
Currently, the brand offers its crisps in eight distinct flavors, available in both single-serve (40g) and sharing (150g) sizes. They can be found in East of England Co-op and Chelmsford Star stores, along with various independent retailers, farm shops, pubs, and cafes.
Robert Strathern, co-founder of Fairfields Farm alongside his wife Laura in 2006, commented on the investment: “This upgrade is about unlocking the next phase of our growth. As we scale, we’re investing in the systems and infrastructure that will allow us to stay agile and deliver more of what our customers want, without compromising on the values that set us apart.”
Additionally, Fairfields Farm’s commercial director, Tash Jones, stated: “We’ve built strong momentum over the past 12 months—driven by product innovation, sustainable practices, and a brilliant team. With increased capacity and a pipeline of new products and contract wins, we’re now in an excellent position to drive further growth across both existing and new markets.”
In conjunction with the machinery investment, the firm has strengthened its leadership team this year through two new appointments.
In April, it was revealed that David Glennan would join Fairfields Farm as head of operations and technical, while David Nairn assumed the active role of chairman and company secretary.