SIG announced that their carton packs are made with 90% forest-based materials, utilizing polymers sourced from renewable forest-based sources through a certified mass-balance approach. This innovative packaging solution is not only eco-friendly but also lightweight and convenient for consumers, making it easy to carry, handle, store, and recycle at home.
The efficiency of SIG carton packs extends beyond just consumers, benefiting manufacturers and retailers with logistical and storage advantages in transportation and retail operations. Nicole Freid, chief executive of HAK, expressed excitement about the partnership with SIG, stating that their sustainable packaging perfectly complements HAK’s plant-based food portfolio. This partnership aims to set a new packaging standard in the plant-based food category, making pulses even more accessible to consumers in a contemporary and refreshing way.
José Matthijsse, president & general manager Europe at SIG, highlighted the synergy between vegetables and pulses in carton packaging and HAK’s commitment to reducing its ecological footprint through organic products and alternative protein sources. This collaboration with HAK on sustainable packaging solutions is expected to drive market penetration, volume growth, and enhance the company’s environmental credentials in the category.
With a focus on food and drink sustainability, sustainable packaging, food and drink marketing, and consumer trends, SIG continues to lead the way in delivering innovative solutions that meet the evolving needs of consumers and businesses in the food and drink industry.
