Seviroli Foods, a US-based frozen pasta manufacturer, has recently acquired a range of Italian food assets from Ajinomoto Group, a Japanese company. This acquisition includes the Bernardi, Rotanelli’s, and Mona’s brands, along with related intellectual property and equipment. The deal, made for an undisclosed sum, will significantly expand Seviroli Foods’ product range, particularly in foodservice and retail end-markets, while also strengthening its relationships with key customers and suppliers. According to Paul Vertullo, the CEO of Seviroli Foods, the addition of Ajinomoto’s portfolio brands of Italian food products accelerates their long-term growth trajectory and strategic vision for the company.
In response to the sale, Hiroshi Kaho, the CEO and president of Ajinomoto, stated, “The sale of our Italian frozen pasta business will allow us to shift our priority on growing our core products, such as gyozas and potstickers, for continued long-term success. This renewed focus will allow us greater flexibility in our production capabilities for our core products to better serve our customers.”
Additionally, Mill Point invested in Seviroli Foods in 2022. Aileen Wang, principal at the private-equity house, mentioned that the deal enables Seviroli Foods to “drive greater category depth in foodservice and retail channels and strengthen [its] market capabilities as a provider of high-quality frozen pasta products.”
Seviroli Foods, headquartered in Garden City, New York, manufactures products for the foodservice, wholesale club, and retail channels. Its range includes stuffed shells, manicotti, short-cut ready-to-eat pastas, and meal kits. The company also imports food products from 19 countries through its Vertullo arm, supplying products to Seviroli Foods and third-party foodservice, retail, and e-commerce trade customers.
This strategic acquisition aligns with the food and beverage industry trends and the growing food and drink business by expanding Seviroli Foods’ product range and strengthening its market capabilities as a provider of high-quality frozen pasta products. This move demonstrates the company’s commitment to keeping up with food and drink consumer trends, offering a diverse range of products to cater to changing consumer demands.
