Italy’s Barilla is gearing up to enhance its pasta production facility in New York state through a comprehensive two-phase project designed to boost its output capacity in the US. This strategic move aligns with current food and beverage industry trends, responding to the growing demand for quality pasta products.
On May 20, New York Governor Kathy Hochul’s office announced that Barilla will invest $145 million in the initial phase at its Avon site. Ensuring a robust presence in the food and drink business, the investment reflects Barilla’s commitment to expanding its operations.
During this first phase, Barilla plans to construct a new 52,000-square-foot production building. This facility will introduce one additional production line and three new packaging lines, thereby increasing efficiency and output. Furthermore, Barilla will establish an expanded warehouse to manage the increased storage and distribution needs stemming from this enhanced production capacity.
Looking ahead, the second phase will implement a further production line, marking an important milestone in Barilla’s investment strategy. The first phase is anticipated to conclude by March 2028, positioning Barilla to capitalize on evolving food and drink consumer trends.
Barilla’s Avon facility, which commenced operations in 2007 with an initial investment of $75 million, has already contributed approximately 145 jobs to the local economy. The latest expansion is projected to introduce over 90 new roles once both phases are complete.
Governor Hochul stated, “This continued partnership will serve to highlight the region’s great agricultural assets and investment in advanced manufacturing, building on the efforts of my administration to continue to reinvigorate communities, generating economic growth across the state.” This investment exemplifies Barilla’s dedication to supporting local economies and enhancing the food industry landscape.
In addition to the Avon site, Barilla also produces pasta in Iowa for the US market. Fabio Pettenari, Vice President of Supply Chain at Barilla Americas, emphasized, “This expansion marks an important step in our continued growth in the US and underscores our commitment to the Town of Avon.”
In 2025, the family-owned company reported a revenue of €4.84 billion ($5.61 billion), with the Americas accounting for 22.4% of total sales. Additionally, EBIT increased by 26.5% to €370.8 million, and net income rose nearly 64% to €233.2 million. This robust growth demonstrates Barilla’s agility within the competitive food and beverage sector.
The US pasta retail market has shown growth in both value and volume, supported by increasing domestic consumption. Group capital expenditure has also escalated, rising to €280 million from €250 million, which includes necessary upgrades at the Ames, Iowa facility. With a global workforce of around 9,000 and operations across 30 plants in 11 countries, Barilla continues to solidify its position as a leader in the food and drink business.
This strategic expansion not only reinforces Barilla’s commitment to the US market but also reflects the broader trends within the food industry, positioning Barilla favorably for future growth.
