Rude Health has introduced a new Apple & Cinnamon variant to its popular Soft & Fruity Bircher Muesli lineup. The new flavor, available through wholesalers such as Auguste Noel and Suma, builds on the success of the original muesli.
The Apple & Cinnamon Bircher Muesli utilizes the same base of finely milled oats that quickly turn soft upon preparation. Combined with the added pieces of apple and a touch of cinnamon, this variant offers a delightful twist of spice.
Founder Camilla Barnard expressed, “We recognize that more and more individuals are opting for breakfast at home to save money that would otherwise be spent on café pastries. However, we understand that time is of the essence in the morning, and people desire a quick and delicious breakfast option.”
To meet this growing consumer demand, expanding upon the success of the original Soft & Fruity Bircher Muesli was the logical next step for Rude Health. Barnard further stated, “By introducing this new softly spiced and classic flavor combination, we aim to broaden the appeal of our Bircher range.”
It is worth noting that all Rude Health products are non-UPF, organic, dairy-free, non-GMO, and do not contain any gums or additives.
Rude Health, founded in 2005 by Nick and Camilla Barnard, began with the creation of the Ultimate Muesli around their kitchen table. Today, the brand boasts an impressive portfolio of over 60 products.
The Apple & Cinnamon Bircher Muesli is available in a 375g pack with a recommended retail price of £3.