Food and Beverage Business

Tag : paper-based packaging

Packaging

Smurfit Westrock Emphasizes ‘Premiumization’ Through Paper-Based Packaging for Beverages

FAB Team
by FAB Team2791
Smurfit Westrock, a leader in corrugated packaging, is emphasizing ‘premiumisation’ as a valuable strategy for food and drink brands. This approach can significantly enhance customer...
Packaging

Diageo Tests Paper-Based Packaging for Johnnie Walker

FAB Team
by FAB Team922
Diageo has unveiled a groundbreaking 70cl paper-based bottle for Johnnie Walker, initiating an on-trade trial of this innovative food and beverage packaging. Developed in collaboration...