Greiner Packaging’s K3 solution is designed to provide functional benefits, ensuring ease of handling and portion control for consumers. The innovative cardboard-plastic combination provides stability, allowing for production with particularly thin walls and using less plastic than competitors. The cup and wrap can be easily separated, making it important for recyclability, and the cup always being white or transparent produces high-quality recyclates not contaminated by inks.
Yaza founder Karim Khalil stated, “Our dedication goes beyond just creating wholesome products; we want our customers to feel good about supporting us. That’s precisely why we opted for Greiner’s K3 cup, which aligns seamlessly with our ethos of responsible and environmentally conscious practices, its clear sustainability credentials were a significant factor in our decision-making process.”
Business development manager Kai Anthony added, “For its packaging, the company was seeking more detailed, market-specific sustainability communications for both retail partners and end consumers. Our resealable and perfectly recyclable K3 solution certainly delivers as it is the ideal packaging to support the company’s values.” We are proud to be working with Yaza to push the labneh sub-category forward in the US. Our design team worked diligently with the Yaza team to complete the final packaging that not only appeals to consumers familiar with labneh but also to consumers who may be unfamiliar. Given the inherently low ecological footprint of our product, the choice of packaging was a natural extension of our commitment to sustainability.
