Zerolys has made its debut in the realm of sustainable packaging by introducing innovative paper bottles free from plastic, aiming to attract consumer packaged goods brands that are exploring substitutes for PET and composite materials.
The company’s biomaterial, known as Phyber, is made from specialized plant fibers. These paper bottles are crafted for an extensive array of applications in the food and beverage sector, such as drinks, sauces, dairy alternatives, and dry items.
Utilizing advanced technology, Zerolys produces a robust yet lightweight bottle form using molded plant fibers, designed to be fully recyclable through standard paper recycling channels. In contrast to existing hybrid paper bottles that incorporate plastic liners or closures, Zerolys’ offering is entirely plastic-free, providing brands with a mono-material packaging option that aligns with increasingly strict regulatory standards and the sustainability objectives of retailers.
Zerolys claims that its bottles achieve the necessary barrier properties for liquid and semi-liquid goods through a proprietary plant-based internal coating. This design aims to preserve product quality while eliminating petroleum-based materials. Additionally, the bottles can be tailored in terms of shape, color, and embossing, and are reported to be compatible with current filling equipment, subject to the type of product.
This launch comes at a time when there is a rising demand for fiber-based packaging solutions that ensure a straightforward end-of-life process and a lower carbon footprint. With consumers actively seeking out plastic-free alternatives and brands facing pressure to reduce the carbon impact of their packaging, Zerolys’ entrance into the sector reflects growing momentum in plant-fiber innovations.
The company is marketing its latest bottle as a scalable option for CPG brands eager to shift away from single-use plastics while maintaining both performance and visual appeal on the shelf.
