Constellation Brands has made an exciting acquisition, purchasing the luxury Napa Valley wine brand Domaine Curry from Coup De Foudre Napa Valley. This move not only strengthens Constellation Brands’ ASPIRA Fine Wine & Craft Spirits portfolio, but also demonstrates their commitment to investing in female and minority founders and entrepreneurs within the total beverage alcohol industry.
Founded by Ayesha Curry and Sydel Curry-Lee, Domaine Curry made its debut in 2018. The brand was created with a focus on quality and a dedication to the women in their family and future generations of women. It embodies the essence of the Curry family’s values, represented by the expression “Femme 31,” which symbolizes qualities such as virtue, loyalty, independence, and strength.
Ayesha Curry and Sydel Curry-Lee, co-founders of Domaine Curry, expressed their excitement about partnering with a company that shares their values and aspirations. They spoke highly of Constellation Brands’ ability to offer quality sourcing, expert winemaking, and top-notch resources in DTC, e-commerce, and hospitality. This partnership aims to create more opportunities for women of color in the luxury wine landscape.
Bukky Ekundayo, VP/GM of The Prisoner Wine Company, emphasized the unique offering that the acquisition of Domaine Curry brings to the table. As a female- and Black-founded wine brand, Domaine Curry aligns perfectly with Constellation Brands’ mission to expand the luxury wine landscape with inclusive and progressive brands, wines, and values. The Prisoner Wine Company portfolio will be enriched by the addition of Domaine Curry, creating a luxury wine and culturally relevant lifestyle brand.
Constellation Brands, known for its range of brands including Corona and Kim Crawford, is focusing on building a higher-end wine and spirits portfolio. This strategic acquisition aligns with their goal to drive growth through a global omni-channel strategy, including U.S. wholesale channels, international business expansion, and DTC acceleration.
With this business venture, Constellation Brands solidifies its position as a leader in the beverage alcohol industry, while demonstrating its dedication to supporting diverse entrepreneurship and offering a wide range of high-quality products to its customers.
