Rubicon’s CEO, Sebastian Siethoff, expressed the company’s commitment to meeting the evolving needs of consumers with specific dietary requirements and preferences.
The addition of gluten-free products complements Rubicon’s existing portfolio of clean-label, nut-free, and vegan baked goods.
Pam Schulte, the founder of Lucky Spoon, will join Rubicon’s leadership team to further the mission of changing perceptions about gluten-free food. Headquartered in Salt Lake City, Utah, Rubicon has been a B Corp-certified business since 2012, focusing on employing individuals facing social barriers to employment.
With the addition of Lucky Spoon, Rubicon now boasts a portfolio of three brands: Rubicon Bakers, Just Desserts, and Lucky Spoon.
In a related industry development, Promise Gluten Free announced plans to enhance its presence in the US market in pursuit of exceeding €60m in sales.
