Food and Beverage Business
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Wolf Blass unveils a zero-alcohol selection.

Wolf Blass unveils a zero-alcohol selection. Blass, range, selection, unveils, Wolf, Wolf Blass, Zero alcohol, zeroalcohol Food and Beverage Business

Wolf Blass, the renowned wine brand, will be releasing its range of no-alcohol wines in the UK this spring under the name – Wolf Blass Zero. This exciting range comprises of delicious varieties such as Shiraz, Sauvignon Blanc, Sparkling, and Rosé and is certain to delight the wine-loving community.

To promote the launch of Wolf Blass Zero in the UK, Treasury Wine Estates has planned a comprehensive, integrated marketing campaign that includes coverage in trade press, social media, and in-store activities. As Ben Blake, the Head of Marketing EMEA at Treasury Wine Estates stated, “We recognise there is a significant and growing demand for no and low-alcohol products in the UK and consumers are increasingly trusting big brands for assurance on taste. With the launch of the exceptional Wolf Blass Zero range into the UK, we aim to use the quality credentials of our award-winning wines to attract more consumers to this exciting category.”

Wolf Blass Zero range, with an RRP of £5.50, is a perfect addition to wine enthusiasts’ collections. This affordable and flavorful range with no alcohol is sure to satisfy your cravings without any negative effects.

In conclusion, Wolf Blass Zero is an excellent no-alcohol wine range that will soon be available in the UK, with an engaging marketing strategy to promote it. So, look out for the exceptional Wolf Blass Zero range in stores soon and enjoy the delectable wines without the guilt.

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