Lark has collaborated with Dragonfly Tea to introduce the brand’s inaugural gifting product, the Herbal Tea Collection. This innovative tube design unites five of Dragonfly’s most popular infusions, providing tea enthusiasts a unique opportunity to explore a garden of flavors in one elegant, sustainable package.
The objective was clear: to enhance Dragonfly’s existing visual identity and transform it into a premium gifting option while maintaining their strong commitment to sustainability. This solution draws inspiration from nature, incorporating Tatiana Boyko’s botanical illustrations into a striking and vibrant wrap that conveys both elegance and approachability. Subtle gold foil accents indicate quality without sacrificing recyclability—an essential principle in food and drink sustainable packaging.
Each gifting tube includes 30 individually sealed string-and-tag sachets, all assembled without plastic or staples. Designed to be displayed proudly on the kitchen shelf, the collection reflects Dragonfly’s dedication to craft, care, and a passion for sharing authentic, delicious, and often rare teas. This attention to detail also places significant emphasis on food and drink packaging.
As Dragonfly’s initial entry into the gifting market, this collection strategically opens the brand to new audiences. It invites consumers to taste, share, and discover favorites without the commitment of purchasing a full box. Available exclusively through Dragonfly Tea’s online store, it serves as both a delightful addition to daily rituals and a thoughtful gift.
“We’ve built a longstanding, trusted relationship with Lark that’s worth its weight in gold. Once again, Lark delivered by bringing a fast-moving project to life, beautifully and on brand. The creative process was not only swift and seamless, but enjoyable too.” Nadia Morse, Commercial Director, Tea Times Trading
https://www.larkdesign.co.uk/work/dragonfly-tea-herbal-tea-gift-collection
