Food and Beverage Business
Consumer

2023 Booker’s Guide to Fascia

FS-ADMiniMarket-Northampton-13Dec22-096.jpg

Membership Criteria

To become a member of our Family Shopper program, retailers need to meet the following criteria:

  • Retailers must spend a minimum of £4,000 per week.
  • Retailers must have a store that is at least 300sq ft in size.
  • Retailers must commit to supporting the Family Shopper promotional program.
  • Retailers must have EPoS, with a free option available.

Membership Costs

There is no cost to join the Family Shopper program.

Financial Packages and Credit Terms

We offer a range of leasing and financial packages to assist with capital expenditure. We also provide commercial mortgages for Family Shopper members. Credit terms are agreed upon during the sign-up process.

Minimum Contract Length

The minimum length of the contract is three years.

Trading Area Agreement

If a trading area agreement is offered, the exclusivity radius is determined on an individual basis, taking into account the catchment area and local competition.

Minimum Drop Requirement

There is a minimum drop requirement of £1,000, excluding tobacco.

Ordering Options

Retailers have the option to order goods online through booker.co.uk or through their EPoS system.

![Family Shopper Logo](https://d2td6mzj4f4e1e.cloudfront.net/wp-content/uploads/sites/9/2023/10/Family-Shopper-Logo.jpg)

Own-Label Lines

We list over 600 own-brand products in Euro Shopper and Jack’s, along with a variety of alcohol brands.

Fresh Produce and Chilled/Frozen Foods

We offer a full range of fresh and frozen products that can be delivered from the local Booker branch directly to a customer’s store. Additionally, we provide over 300 long-life chilled lines to minimize wastage.

EPoS and Technology Packages

All stores joining the Family Shopper group have access to the Family Shopper EPoS system. This system is regularly updated to keep up with the latest technology.

Consumer Advertising

Each store receives 2,000 free leaflets for every promotion to support their advertising efforts.

Promotions

We operate 13 four-weekly promotions designed to drive footfall throughout the store. Our promotional package includes “Wow Deals,” “Mega Deals,” and core deals across all key categories. On average, our promotional package delivers a profit-on-return of over 20% and includes an everyday low-pricing program.

Category Management Help

Family Shopper retailers have access to full pictorial planograms that are regularly updated. These planograms include barcodes for ease of ordering. Our weekly bulletins also provide key category information, and our website offers useful insights.

Additional Support Measures

We provide a suite of added-value service partners offering exclusive deals to help retailers increase cash profits or save money.

Benefits of Membership

There are several key benefits to joining our group:

  • No joining fees
  • Local support through our network of branches and sales team
  • Ongoing program of four-weekly promotions
  • Access to footfall-driving own-label ranges in Jack’s and Euro Shopper
  • Free marketing support
  • Exclusive deals from key service providers
  • Potential “Spend & Save” discounts of up to 5%
  • Free EPoS system
  • Assistance with van leasing (terms and conditions apply)

Factfile

  • Average store size: 1,400sq ft
  • Average store turnover: £16,000 a week
  • Number of UK retail members: over 135
  • UK fascias: Family Shopper

Retailer Snapshot

  • Owner: Sithamparappillai “Appen” Paramesvaran
  • Store name: Family Shopper Grand Avenue
  • Location: Ely, Cardiff
  • Years as a member: three months with this store, 10 years with another store
  • Turnover before and after membership: This is a new store but already has a turnover of £19,000 a week
  • Opening hours: 7am to 10pm Monday to Saturday; 8am to 10pm Sunday
  • Main advantages of membership: Great pricing, promotional program, Spend & Save scheme, and easy business transactions
  • Reason for choosing our group: Familiarity and positive experiences with Booker, as well as the support, expertise, and attractive package we offer

Contact

  • Fascia name: Family Shopper
  • Address: Booker, Equity House, Irthlingborough Road, Wellingborough, Northamptonshire, NN8 1LT
  • Telephone: 0808 178 8644
  • Email: [martyn.parkinson@booker.co.uk](mailto:martyn.parkinson@booker.co.uk)
  • Website: [booker.co.uk](https://www.booker.co.uk/)

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