Smart Planet Technologies, a technology company, has recently announced a groundbreaking innovation that offers a significant improvement in oxygen and moisture barrier performance compared to traditional polyethylene coatings. According to the company, this advancement opens up new opportunities for brands to transition from plastic to paper packaging, overcoming previous limitations in barrier options.
President Will Lorenzi emphasized the significant hurdles that transitioning from plastic to paper-based packaging has presented. These challenges include barrier efficiency, recycling difficulties, and cost and complexity issues that prior solutions were unable to address effectively.
The newly developed HyperBarrier directly addresses these challenges by providing superior oxygen barrier protection, cost efficiency through a single-layer application technique, enhanced recyclability that supports existing paper recycling processes, and a significant reduction in plastic use with its 40% mineral content. Additionally, HyperBarrier retains traditional coating functionalities such as heat-sealability and suitability for food contact, making it easy to integrate into current manufacturing setups without additional investments.
Co-founder and inventor, Chris Tilton, highlighted the company’s focus on mineralized coatings as a more sustainable approach compared to developing new plastics. This approach has shown superior results in enhancing packaging performance, reducing plastic use, and ensuring recyclability in the industry.
In conclusion, Smart Planet Technologies’ HyperBarrier innovation represents a significant step towards food and drink sustainability, sustainable packaging, and addressing consumer trends in the food and drink industry. By prioritizing performance, reduced plastic use, and recyclability, this innovation provides a valuable solution for businesses looking to enhance their packaging sustainability efforts.