SIG has proudly announced a transformative partnership with Celema, a rising star in Colombia’s co-packing industry for beverages. Notably, Celema will be the first in Colombia to adopt SIG’s state-of-the-art aseptic carton filling technology, with production expected to commence on the SIG Small 12 Aseptic by the end of Q4 2024.
Presently, Colombia stands as one of the primary consumer markets in South America. This significance drives SIG to expand its operations in the region. Colombia holds a vital role in Latin America’s economic landscape, acting as a strategic gateway between Central and South America, and maintains robust trade relationships with both regional and global partners.
Established over 65 years ago, Celema has earned a reputable position for producing high-quality dairy products in the Manizales region of the Caldas department. Recently, Celema has pivoted towards co-packing within the B2B sector while continuing to develop its commercial brand ‘Celema’ for the B2C market. The flexible filling technology from SIG will enable Celema to deliver packaging solutions that effectively safeguard product quality and cater to various packaging volumes, all achievable on a single SIG filling machine with unparalleled quick changeover times.
This level of flexibility played a critical role in Celema’s selection of SIG’s technology, allowing beverage companies to address varying price points and consumer demands. Initially, Celema will concentrate on filling flavored milk drinks, as well as plant-based beverages where it has established itself as a key player in Colombia, along with juices in SIG SmallBloc 200mL carton packs.
“We are excited to partner with Celema and introduce our aseptic filling technology to Colombia,” said Enrique Hargreaves, Head of Sales America-South at SIG. “This collaboration emphasizes our commitment to providing excellent and sustainable packaging solutions around the world. The flexibility and efficiency of our technology will help Celema to offer outstanding products in both the local and international markets.”
Andres Orozco, General Manager at Celema, remarked: “We are thrilled to pioneer SIG’s aseptic filling technology in Colombia. This investment highlights our dedication to quality and sustainability, and we aim to enhance our production capabilities to meet the diverse needs of our market in food, nutrition, and wellness. SIG’s flexibility will allow Celema to develop products and volumes that are currently not available in the Colombian market, incorporating differentiated and value-added products.”
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