Food and Beverage Business
Consumer

Promotion: Experience the Thrill with Florette’s Go Ape Offer

Promotion: Experience the Thrill with Florette's Go Ape Offer Ape, experience, Florette, Florettes, Go Ape, offer, promo, Promotion, Thrill Food and Beverage Business

Florette UK has partnered with Go Ape to offer exciting discounts to all its customers. This offer will be valid until the end of August on every promotional pack of Florette. The summer-long promotion is expected to run across more than seven million packs of Florette products, including Florette Classic Crispy, Florette Mixed, Florette Baby Leaf & Rocket, and Florette Superfood.

Moreover, customers stand a chance to win forty £100 gift cards each month. Martin Purdy, the commercial and marketing director at Florette UK, expressed his belief that the offer would address the current concerns of most people in the country- health and cost-saving. He hopes that the discounted offer would encourage shoppers to continue enjoying family trips while also keeping nutritious food on the table to boost their mental and physical health.

On the other hand, Go Ape’s continued commitment towards helping everyone live life adventurously and healthily has made the organisation an excellent partner for Florette UK. Della Moorhouse, Go Ape’s head of marketing, campaigns and partnerships, expressed her excitement about the partnership. She believes that the two companies’ shared values would promote a healthy lifestyle, encouraging people to step outside their comfort zones this summer.

Notably, this promotion is part of Florette UK’s £1m marketing investment this summer. Besides sponsoring the Food Network channel, the company intends to launch a new TV advertising campaign that will reach over 8.6 million shoppers. Therefore, this collaboration will undoubtedly be beneficial to both companies and their customers alike.

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