Mondelēz International, the global snack and food packaging company, has introduced a new line of sweets under its popular brand, Sour Patch Kids. The new line-up, called Lemonade Fest, includes a mix of four tangy flavours inspired by lemonade: lemonade, strawberry lemonade, blue raspberry lemonade, and cherry lime lemonade.
This latest launch expands the already popular range of Sour Patch Kids, which has a loyal fan base among candy lovers worldwide. Lemonade Fest brings a refreshing twist to the classic sour-then-sweet experience offered by the brand.
Grace Howard, brand manager of innovation at Mondelēz International, expressed her excitement about Lemonade Fest and the brand’s commitment to experimenting with new flavours and products. She said, “With Lemonade Fest, we’ve created a fun and refreshing candy that perfectly captures the ultimate essence of sour-then-sweet in a way that only Sour Patch Kids can.”
The new Lemonade Fest range is now available for purchase at major retailers across the United States. The product is priced at an affordable retail price of $1.25 per 3.6oz and $3.09 for 8oz.
As a leading food packaging company, Mondelēz International is always looking for innovative ways to delight its consumers. The addition of Lemonade Fest to its Sour Patch Kids range is a testament to its commitment to creating exciting, new products that cater to diverse palates. Whether customers are craving a sour kick or have a sweet tooth, Lemonade Fest is sure to deliver a burst of flavour that satisfies.
