KP Snacks is thrilled to announce the expansion of its Wheat Crunchies range with the introduction of the Spicy Tomato flavor. This exciting new addition will be available in a convenient 70g £1.25 PMP format as well as a 45g Grab Bag.
According to Matt Collins, trading director at KP Snacks, the company is dedicated to enhancing variety and value in their product range. By combining the ever-popular Wheat Crunchies with the robust £1.25 PMP format, they aim to evoke a sense of nostalgia among shoppers. Furthermore, KP Snacks’ £1.25 PMP portfolio is experiencing remarkable growth, surpassing the overall large PMP market in CSN by a staggering +53.4%. Expanding the market-leading PMP range will undoubtedly entice and engage shoppers and, in turn, drive sales for retailers.
The Wheat Crunchies Spicy Tomato 45g Grab Bags are available at a recommended retail price of £1.00.
In a continuous effort to refine and expand our product options, KP Snacks strives to provide customers with a diverse and satisfying snacking experience. Stay tuned for more exciting developments from KP Snacks.
