Food and Beverage Business
Consumer

Introducing Flavoured Brazil Nut Snacks to the UK by Truly Nuts! and CLF Distribution

Food and Drink Technology

Truly Nuts! a White Lion Foods Company is pleased to announce its strategic partnership with the UK’s largest natural and organic wholesaler, CLF Distribution. This collaboration represents a significant milestone for Truly Nuts! as it joins CLF’s extensive portfolio of health and wellness products, opening up new avenues to expand its market reach and broaden its customer base.

The Southampton-based company is the UK’s most successful wholesaler of health foods and sports nutrition products, working with 16,000 brands nationwide. Mark Sharp, ecommerce marketing manager at CLF Distribution, expressed excitement about the partnership, stating that Truly Nuts! shares the distributor’s commitment to ethics, sustainability, and offering consumers fresh, high-quality, healthy foods.

In an era marked by increasing health awareness, offering a flavoured snack that prioritizes both taste and nutritional benefits aligns with consumer demands and the UK’s ‘on-the-go snack culture.’ Truly Nuts! products will be available in the UK through CLF Distribution from March. Gareth Lloyd, CEO and co-founder of Truly Nuts!, expressed enthusiasm about the partnership, stating that it allows the company to tap into CLF’s established distribution channels and extend the availability of its products to more retailers.

Truly Nuts! is now available in the UK and US, with plans to launch into Singapore, South Korea, Australia, and the rest of Europe this year. The brand is available in 30g and 120g bags on Amazon and via the Truly Nuts! website. This marks an exciting time for Truly Nuts! as it continues to expand its reach and provide health-conscious consumers with innovative and sustainable snacking options.

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