The brand explains that the game is designed for the entire family to enjoy, promoting a more child-like perspective when facing holiday frustrations.
A spokesperson stated, “Though it may resemble a traditional advent calendar, there’s a playful twist. In place of chocolate, each of the 25 windows contains a delightful mini bag of Haribo sweets. And, when a mishap occurs, simply shout Bingo, open the corresponding window on the box, and treat yourself to a minipack of Haribo.”
Additionally, Haribo is offering the boxes for free to consumers nationwide. To receive one, individuals can share their funniest Christmas story on the HARIBO website. If selected, Haribo will send them the Christmas Mishap Bingo Box.