More Europeans are embracing own-label products, but Brits remain loyal to established brands
A new report covering the six largest markets in Europe has indicated a tipping point in the consumer packaged goods sector. According to the report,...
Tag : brands
Record Financial Year Reported by Global Brands
Global Brands, the UK’s leading independent drinks business, has seen an impressive double-digit turnover growth during financial year 2022. The company’s portfolio, which includes Lustre...
Alterative protein brands adapting marketing strategies to meet consumer demands.
The alt protein industry is experiencing a shift in marketing strategies as brands adapt to meet consumer demands. According to Peter Lee, VP of marketing...
The Emergence of Private Label Brands in Supermarkets
Private label brands are becoming increasingly popular and are often viewed as a more affordable option to national brands. However, according to Ananda Roy, Senior...