Automac UK, the esteemed UK branch of the distinguished Italian packaging machinery manufacturer, Fabbri Group, is excited to announce their presence at IFFA—the world’s premier technology trade fair for meat and alternative proteins.
Scheduled to take place in Frankfurt from May 3rd to 8th, this event encompasses the vast market for the processing, packaging, and selling of meat as well as other protein products.
IFFA serves as a significant platform for manufacturers across all stages of the food production process—from ingredients and processing techniques to packaging and point-of-sale solutions—fostering innovation and expanding networking opportunities.
With a wealth of experience in supplying the meat production sector, Fabbri Group is set to unveil their latest advancements in food and beverage packaging machinery.
“We’re looking forward to attending this year’s IFFA event alongside our colleagues at Fabbri Group and are particularly excited to engage with fellow industry experts dedicated to optimizing food packaging and processes,” states Michele Govoni, Managing Director of Automac UK.
With nearly 900 exhibitors and an expected turnout of over 50,000 attendees during the six-day event, IFFA 2025 will spotlight key themes including ‘creating value from data’, ‘sustainability in action’, ‘creating product variety’, and ‘reaching next level performance’.
The theme ‘reaching next level performance’ will be especially pertinent this year, given the rising pressures related to pricing and labor shortages within the meat industry.
In response to these challenges, suppliers are advocating for more efficient operations through enhanced automation and groundbreaking technologies.
Through their innovative tray-sealing and stretch-wrapping machinery and films, Fabbri Group will illustrate how their food and beverage packaging solutions can significantly enhance performance in meat and protein processing.
“We hope to showcase to professionals in the meat and protein industry how our machinery can automate production, thereby improving efficiency and operational workflow. Our Magic, TopLidplus, Lari, and FG04E tray-sealers, along with our Automac Ultra and Elixa SPC stretch-wrappers, present ideal alternatives to labor-intensive hand-packaging while facilitating high-speed and continuous production for industrial manufacturers,” explains Michele.
“Furthermore, we will provide live demonstrations of our machines paired with our stretch and lid films, which include compostable options and a new recyclable PE-based film currently in development.”
As part of Fabbri Group—a leader in food packaging machinery for over 75 years—Automac UK supports UK and Ireland meat producers, including farm shops and butchers, in safeguarding their produce while enhancing efficiency in food and beverage packaging processes.
As specialists in food packaging machinery, Automac UK offers a wide array of semi-automatic and fully automatic tray-sealing and stretch-wrapping models, accommodating various packaging formats such as seal-only, gas-flushing MAP, vacuum-gas MAP, and skin packaging.
Fabbri Group and Automac UK cordially invite attendees to visit them at stand C80, Hall 12.1 (1st floor), during this year’s IFFA event to discover how their tray-sealer and stretch-wrapper machinery can optimize the packaging process for meat and protein products.
