Frylight has successfully reduced the weight of its bottle from 22 grams to 20 grams, marking a significant design change aimed at minimizing the brand’s carbon footprint through enhanced production and logistics efficiency.
As the UK’s leading 1 calorie cooking spray brand, Frylight has announced this initiative as a key component of its ongoing commitment to sustainability, achieving a remarkable 9% reduction in bottle weight.
This initiative will eliminate 20 tonnes of plastic from the supply chain annually. It follows earlier efforts to lower its carbon footprint, which included a major reduction of unnecessary plastic from its cap in 2017, thereby removing 120 tonnes of plastic each year. Additional initiatives include the abolition of shrink-wrap packaging, cutting plastic usage by another 26 tonnes per annum, along with an improved pallet configuration implemented in 2022 to further reduce CO2 emissions.
Emily Wyborn, Frylight’s innovation lead, states: “Sustainability remains a priority for consumers and they expect their favourite brands to step-up and offer more environmentally-friendly options. By reducing the amount of plastic in each bottle of Frylight by 9%, we are proud to be removing a further 20 tonnes of plastic from the supply chain per annum, which is the equivalent of 900k fewer Frylight plastic bottles being produced per annum.“
She further elaborates, “We have led the category in terms of sustainability and continue to work diligently on our innovation pipeline, keeping our environmental impact top of mind while still delivering convenient and versatile products to our consumers.”
By using fewer raw materials, Frylight minimizes the environmental impact associated with manufacturing each bottle. In addition, the new, lighter bottles will contribute to decreased emissions during transportation. Reduced weight in every shipment translates into lower fuel consumption and CO₂ emissions throughout the supply chain—from production facilities to retail outlets.
This initiative forms part of parent company Saputo Dairy UK’s broader sustainability strategy, which emphasizes minimizing environmental impact and follows the removal of non-recyclable cover papers from its leading spreadable products.
Rhianna Clare, packaging manager at Saputo Dairy UK, adds: “This change is part of our commitment to delivering the Saputo Promise, which aims to lessen our environmental effect. The change delivers against our pledge to reduce our material usage by 15%. Additionally, by aligning with important retailer pledges, this project guarantees we will continue to be a reliable partner in the transition to a circular economy.”
“The journey doesn’t end here; even though we’re all proud of the accomplishment, we’re not done yet. Sustainability is important to Saputo’s operations, and we are currently working hard on new ideas to help us continue to lessen our environmental impact, with further packaging light weighting and sustainability initiatives planned.”
The new, lighter design will retail at an RRP of £2.25 and is set to be available across the full range of six products in stores by November 2024.
