Faerch Group marked a significant milestone in the food and drink packaging industry with the Grand Opening of its advanced Cirrec plant in Duiven.
CEO Lars Gade Hansen emphasized the company’s commitment to transforming the industry from linear to circular business practices. He stated, “This transformation calls for collaborative efforts, and we invite our stakeholders to join us in shaping the road ahead.”
Faerch has invested in developing its innovative Cirrec technology over five years to address the critical need for sustainable packaging solutions. Hansen expressed gratitude to employees, partners, and stakeholders for their support.
The event featured keynote speakers, including sustainability champion Paul Polman, who urged businesses to adopt a Net Positive approach that gives back more than they take. Faerch aims to create a global commodity of circular tray material for the wider industry.
Key Highlights:
– Scale of the Issue: Annually, over 400,000 tonnes of rigid food packaging flood the market, with 90% ending up in landfills or being burned.
– Faerch’s Impact: Faerch holds a 20% market share, with the new Cirrec plant producing 3 billion truly circular products annually.
– Material Focus: Faerch aims to lead the conversion to PET, a material that can be recycled infinitely.
– Future Ambitions: Faerch aims for 100% circularity and strives to create a global commodity of circular tray material.
– Global Concerns: Faerch’s rPET circular model addresses plastic waste and CO2 issues simultaneously.
Chief Investment Officer Jan Thorsgaard Nielsen emphasized Faerch’s commitment to circularity, with true circularity in PET becoming a reality in several regions.
The Cirrec plant’s capacity of 60,000 tonnes will process used PET trays from household waste, further solidifying Faerch’s dedication to a circular economy.
Faerch’s focus on creating purposeful packaging is evident in direct investments like the Cirrec plant, reflecting its vision of a circular future in food and drink sustainable packaging.
