Ardagh Glass Packaging-Europe has partnered with Hernö Gin to develop a new lightweight 500ml glass bottle, enhancing food and beverage packaging options in the market.
This innovative Hernö Gin bottle marks the brand’s introduction of a bespoke design, launched alongside an upgraded graphic profile. Produced and decorated at AGP-Europe’s Limmared facility in Sweden, the new bottle design prominently features the iconic Hernö copper still, with the embossed wording ‘Hernö Gin Distillery Home of Swedish Gin’ on the shoulder.
Weighing just 480g, this new bottle represents a 100g reduction from the previous design. Furthermore, with a notable increase in recycled cullet content, the changes have collectively reduced carbon emissions per bottle by an impressive 31%.
Emma Edfors, CEO of Hernö Gin, commented on the new bottle design: “Following in-depth design and development work, we are proud to present a visual upgrade to the Hernö bottle that is also a major sustainability investment.”
She added, “We are so proud of our new bottle. For us, glass is the obvious choice. By moving production to Ardagh in Sweden, we are minimising our transport and thereby significantly lowering our climate footprint. We think this is an important and sustainable choice.”
Magnus Ridefjord, sales manager at AGP-Sweden, elaborated: “The new bottles have been produced on the multi-production line at AGP-Limmared in Sweden, which offers the flexibility of producing different bottle shapes and sizes together. The technology developed by our sister company, Heye International, is ideal for customers that want to produce specialist bottles for the premium drinks sector.”
The initial launch of these new bottle designs features bestsellers such as Hernö Dry Gin, Hernö Old Tom Gin, and Hernö Botanical Gin, further solidifying their presence in the food and beverage packaging landscape.