Based in London, Enotria & Coe has crafted an extensive and exclusive collection of premium wines and spirits. The company collaborates with over 300 producers and serves more than 10,000 independent retailers, fine dining establishments, specialist bars, hotels, travel operators, and restaurants.
Founded by Remo Nardone in 1972, Enotria & Coe has experienced significant growth across all supply channels over the past two decades. Notably, the firm has made several strategic acquisitions, including Wheeler Cellars in 2008, Great Western Wine in 2010, and Coe Vintners in 2015.
This acquisition encompasses Enotria & Coe’s 300 employees, its fleet of delivery vehicles, existing inventory, and the leases on its warehouse and offices located in Park Royal, along with The Great Wine Co store in Bath.
Looking ahead, Majestic intends to expand the Enotria & Coe business while also growing its existing B2B arm, Majestic Commercial. Importantly, both entities will continue operating as separate businesses.
This deal represents a pivotal strategic investment for Majestic, marking the most significant move since its separation from Naked Wines and subsequent acquisition by Fortress Investment Group in December 2019.
Currently, Majestic runs a network of 213 stores throughout the UK, employing over 1,000 individuals.
“This is a landmark day in the history of Majestic, and I’d like to personally thank all of my colleagues for the hard work and dedication that has made this possible,” stated Majestic CEO John Colley.
“We’ve had a long-standing ambition to become the UK’s go-to supplier of premium wines, beers and spirits, and the acquisition of Enotria & Coe is a huge statement of our intent in this market.”
“We have grown our specialist on-trade business at an impressive rate over the last five years, but this combination will accelerate our strategy by enhancing our wine portfolio, expanding our team of expert sales colleagues, and ramping up our logistics capabilities.”
The two firms have previously competed against each other, leading Colley to express admiration for Enotria & Coe. He remarked, “We are incredibly excited about the opportunities we have to develop that further, win a greater share of the UK market, and drive profitable growth.”
“Through this exciting acquisition, and last year’s purchase of Vagabond Wines, we are repositioning the Majestic Group and laying the foundations for long-term, sustainable growth as the UK’s largest premium wine specialist in retail, wholesale, and hospitality.”
In the meantime, Enotria & Coe CEO Julian Momen characterized the merger as the dawn of a new era for the business.
“The leadership team, along with our entire organisation, are committed to driving better availability, service, and range, for the benefit of our customers and our suppliers,” Momen stated.
“Our thanks go out to everyone inside and outside the company who has supported Enotria & Coe throughout the last 52 years – your commitment and loyalty are really appreciated. Our future is now even brighter, and I look forward to working with John and his team to create an amazing, market-leading multi-channel business, which provides an excellent service proposition to its customers.”