Hamdard (Food division) has recently teamed up with SIG, a leading provider of innovative aseptic carton packaging and filling technology. By introducing the new SIG XSlim 24 Aseptic filling machine at its Aurangabad facility, Hamdard aims to enhance production efficiency across various market segments.
Known for its health and wellness products and beverages, Hamdard Laboratories India (Food division) has strategically partnered with SIG to capitalize on its advanced aseptic carton packaging and filling solutions. By leveraging SIG’s fast and flexible filling technology, Hamdard can better meet evolving consumer expectations regarding pricing, size options, quality, and convenience.
Selecting the SIG XSlim 24 Aseptic filling machine to operate at its Aurangabad manufacturing plant, Hamdard now has the capability to fill 24,000 SIG XSlimBloc carton packs per hour. This cutting-edge machine offers the flexibility to accommodate nine different volume sizes ranging from 80ml to 200ml on the same filling line, with a quick changeover time of under 15 minutes. This adaptability enables Hamdard to promptly adjust its product sizes based on consumer demand.
Vandana Tandan, head of Markets India and Bangladesh at SIG, expressed enthusiasm about the partnership with Hamdard, a renowned beverage brand in India. The collaboration is poised to benefit both parties in expanding their presence in the market. Tandan highlighted how SIG’s advanced technology will empower Hamdard to meet shifting market needs while upholding top-quality product standards.
Hamdard plans to utilize SIG’s filling technology to package new varieties of its iconic beverage brand RoohAfza, such as milkshakes, lassi, juices, glucose drinks, and coconut water in SIG XSlimBloc carton packs with a convenient drinking straw. Additionally, Hamdard will explore co-packing opportunities with other industry players.
Chief Executive Officer of Hamdard Laboratories India – Food Division, Hamid Ahmed, emphasized how collaborating with SIG will enable the company to expand its packaging options and respond swiftly to changing market trends and consumer preferences. Through SIG’s efficient and flexible filling solution, Hamdard anticipates increased production process efficiency and reduced costs.
SIG’s state-of-the-art filling technology is set to support Hamdard in reaching diverse consumer groups in India and abroad, as it seeks to broaden its market reach and cater to various price points. Furthermore, SIG’s technology will position Hamdard to minimize waste, save energy, and streamline production time, aligning with the company’s commitment to a sustainable future.
