Paine Schwartz Partners, a private equity firm based in the U.S. that specializes in sustainable foods, has successfully acquired Promix, a prominent player in the nutrition and supplements sector.
The financial specifics of this acquisition, conducted through the Paine Schwartz Food Chain Fund VI, remain undisclosed. Established in 2014 and headquartered in Gainesville, Florida, Promix focuses on producing and marketing nutritional products known for their “clean ingredients,” including protein bars and powders.
Promix maintains full control over its supply chain and develops all its formulas in-house. This commitment to quality ensures that the company’s offerings are devoid of fillers, gums, hormones, glyphosate, GMOs, gluten, soy, and antibiotics. Among its top-performing products are the Debloat prebiotic and probiotic supplements, along with a range of protein powders, bars, and electrolytes.
Matheny commented, “As a leading investor in high-quality brands, Paine Schwartz brings significant expertise and resources – particularly in the consumer and wellness space – that will help us grow our business, including launching new innovative products, improving our operational capabilities, and expanding into new markets and channels.”
Paine Schwartz’s CEO Kevin Schwartz expressed that the acquisition of Promix aligns perfectly with their long-term strategy of investing in companies that provide access to healthier, more nutritious, and safer food options.
