This approach aims to address the limitations of van size and provide retailers with a wider selection of products delivered directly via courier. Bobby’s Foods has introduced the ‘Delivered by courier’ range in response to feedback from retailers who expressed a desire for a more extensive product offering. The limited space on vans in the past restricted the range of available products. However, with the new delivery model, retailers now have access to a broader selection of products beyond what is available from Bobby’s vans alone.
The ‘Delivered by courier’ range not only offers a diverse array of products but also exclusive deals and promotions. Moreover, this new delivery model ensures improved stock availability and enhanced product innovation. According to John Lucas, national sales manager at Bobby’s Foods, expanding the product range and providing retailers with greater flexibility has always been a top priority. The introduction of the new delivery model, which complements our regular direct-to-store service, allows us to meet the evolving needs of our valued retail partners.
“With the ‘Delivered by courier’ range, retailers can now offer their customers an even broader selection of our popular snacks, cakes, and confectionery. In addition to the wider product range, they can benefit from our exceptional service elements, including our full sale or return guarantee,” emphasizes Lucas.
To open an account, retailers can consult their dedicated Bobby’s Foods sales representative during visits or contact their local depot. This personalized approach ensures retailers receive the best support and guidance in making the most of the expanded product range offered through the ‘Delivered by courier’ service.
