Food and Beverage Business

Co-op joins Scottish gift card initiatives to boost local economies

Co-op signs up to Scottish gift card initiatives supporting local economies

Introducing the Scotland Loves Local Gift Card, launched by Scotland’s Towns Partnership and Miconex in 2021, along with Miconex’s Town & City Gift Cards, aimed at boosting local economies by keeping spending within communities.

Co-op, with over 300 stores across Scotland, actively participates in local shop initiatives. The convenience retailer is part of a mix of national retailers and local independent businesses that accept the cards. Shoppers can simply swipe the card at the till in participating stores.

Kate McCrae Graham, Co-op operations director, stated: “Co-op stores operate in more than 300 towns, villages, and cities across Scotland – working to form part of the fabric of community life, while creating jobs and supporting local suppliers. We are pleased to put our name to the cards that are designed to support local high streets and economies.”

The Scotland Loves Local Gift Card is an extension of the wider Scotland Loves Local drive, which encourages people to strengthen communities by supporting the businesses operating in them.

Kimberley Guthrie, interim chief officer at Scotland’s Towns Partnership, expressed her excitement: “The addition of the Co-op and its network of stores is fantastic. The greater the number of places in which people can spend, the greater the reasons are for people to spend more time in their community, supporting an even wider range of local businesses. The ripple effects of the gift card can be fantastic, helping to build better places.”

Colin Munro, managing director of Miconex, added: “We’re pleased to welcome Co-op to the Scotland Loves Local Gift Card and Town & City Gift Card programmes. What makes these local gift cards unique – and sets them apart from other gift cards – is the blend of national retailers and local independents who all operate in our local communities, giving people ultimate local choice in one gift card.”

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