The Groovy Food Company has unveiled its latest product lineup, marking its first new launches in four years. This decision is in line with the company’s commitment to providing “natural, versatile, and delicious alternatives to everyday essentials.”
New Product Launches
Organic Matcha Agave
The first product, Organic Matcha Agave, is a premium fusion of matcha and The Groovy Food’s smooth, natural agave syrup. This unique combination offers a ‘clean energy boost’ and a subtle green tea flavor, making it perfect for blending into iced coffees or hot beverages, drizzling over porridge, or integrating into smoothies. Notably, this launch supports the growing interest in matcha, a rapidly emerging ingredient within the UK market. The recommended retail price (RRP) for Organic Matcha Agave is £3.25.
Organic Coconut Syrup
Additionally, the company is introducing its Organic Coconut Syrup, crafted from the sap of the coconut palm tree. This organic syrup delivers a rich, caramel-like sweetness, making it an excellent choice for baking, topping pancakes, or enhancing savory dishes. Priced at £4.00, this syrup aligns with the brand’s mission of sustainability, utilizing sap that might otherwise be discarded.
Furthermore, the Organic Coconut Syrup complements the existing offerings of Coconut Sugar and Coconut Flour, emphasizing ethical sourcing and organic practices.
Hot Honey
Lastly, The Groovy Food Company is launching Hot Honey, a dynamic condiment that merges its signature honey with the fiery essence of chili extract. Ideal for drizzling over pizzas, roasted vegetables, or incorporating into marinades, this product is priced at £3.00.
Commitment to Quality
All three products comply with the company’s standards for ethical sourcing, being free from additives and preservatives.
Founded in 2004, The Groovy Food Company now features over 40 natural ingredient staples, including organic coconut oil, agave nectar, date syrup, and organic coconut flour.
