Hydropac, a leading innovator in temperature-controlled packaging, has unveiled its enhanced water-based ice pack range—HydroFreeze. This new offering is meticulously designed to elevate cold chain efficiency across various sectors, including food and drink packaging.
This product launch represents a substantial advancement in Hydropac’s ice pack solutions, reinforcing the company’s dedication to assisting brands in maintaining the quality of chilled and frozen products, streamlining operations, and fulfilling evolving sustainability requirements.
How Does the New HydroFreeze Ice Pack Outperform Previous Generations?
When compared to HydroFreeze+ (gel-based ice pack):
- 18.75% faster to freeze. This rapid freezing capability translates into significant energy savings. The new HydroFreeze ice packs facilitate quicker preparation, which is particularly vital during peak periods or for same-day dispatch.
- Enhanced performance. The new HydroFreeze offers a 5.2% slower thaw time, providing additional passive protection against cold chain disruptions that can occur due to traffic delays or misroutes, thus preventing product rejections or recalls.
- Consistent phase change maintenance at -21°C, delivering extended cold chain protection.
- The water-based formulation performs comparably to gel, reducing waste and simplifying disposal. Moreover, water-based ice packs require less CO₂ for production than gel alternatives.
In comparison to the original HydroFreeze (water-based ice pack):
- 51% faster to freeze. A direct benefit for DTC meal delivery companies—freezing 1,000 coolant packs can now be accomplished in 6 hours instead of 12. This efficiency frees up freezer space and enables same-day conditioning for last-minute orders.
- 110% longer thaw protection. Hydropac’s latest innovation offers double the freezing duration compared to its predecessor.
- Freeze-down temperature improvement from -30°C to -25°C. Suppliers can now utilize standard commercial freezing units, lessening the reliance on ultra-low-temperature infrastructure, which in turn cuts costs and reduces CO₂ emissions due to lower energy consumption.
- 34% reduction in freeze-down time, resulting in notable savings in energy and working capital.
“Whether you’re shipping pharmaceuticals, perishables, or consumer goods, the new HydroFreeze ice pack range offers better control of your cold chain,” stated Colin Rowland, Managing Director at Hydropac.
“It assists brands, packers, and logistics teams in meeting rising demands—from operational efficiency to sustainability targets.
With improved performance, enhanced efficiency, and stronger sustainability credentials, the next generation of HydroFreeze ice packs is adeptly engineered to ensure products remain safe, stable, and well-protected throughout the cold chain. This innovation allows brands to preserve freshness, minimize waste, and cultivate more sustainable operations within the food and drink sustainable packaging landscape.
