Strawberry remains a popular flavor choice in the convenience sector, making it the second largest flavor within the category. Additionally, Shaken Udder’s shakes have a longer shelf-life and do not require chilled storage, all while maintaining their delicious taste. Since launching the Ambient range, Shaken Udder has experienced significant growth in the convenience sector and the brand is now valued at £1.75m.
A spokesperson for the company commented on the brand’s success, stating, “Since its establishment in 2003, Shaken Udder has achieved incredible results, now being valued at £25.7m with a remarkable year-on-year growth of +15.3%. Earlier this year, the brand introduced its very first TV advertising campaign during prime time slots on ITV, featuring the captivating ad titled ‘Do what makes you happy’. This ad will be back on our screens in September.”
Exciting news for consumers, the new variant of Shaken Udder’s shakes will be available in 330ml bottles starting from August 29, 2023.

