Zoe Trimble, the head of Lucozade Energy at Suntory Beverage & Food GB&I, has announced exciting enhancements to their range of drinks. These improvements directly address the desires and preferences of their consumers. The newly formulated recipes promise a more invigorating and vibrant taste, offering a bolder flavor for their iconic Original variant and a citrusy burst of orange for their Orange flavor. These enhancements have been made in order to provide consumers with more of what they love.
In addition to the refreshed taste, the Orange and Original flavors will also receive an updated packaging design. This new packaging allows shoppers to see more of the liquid inside, increasing its appeal by enticing their senses with the promise of a heightened taste experience and refreshing feeling.
These enhancements apply to all Lucozade Energy Orange and Lucozade Energy Original bottles in the sizes of 380ml, 500ml, and 900ml, both for individual sale and as part of multipacks. The brand is committed to ensuring that all customers can enjoy these exciting improvements.
Furthermore, it is worth noting that this new packaging design will be gradually introduced to the bottles of other Lucozade Energy flavors in the months to come. This demonstrates the brand’s dedication to providing consumers with the best possible taste, packaging, and overall experience.
In summary, Lucozade Energy is delighted to announce enhancements to their Orange and Original flavors. These improvements in taste and packaging aim to deliver a more enjoyable and refreshing experience for their loyal customers. With the promise of bolder flavors and a visual appeal that unveils more of the liquid, Lucozade Energy is committed to satisfying their consumers’ desires. Stay tuned for further updates as the new packaging design rolls out for the remaining flavors in the range.