Suntory Invests £6 Million in Sustainable Revamp of Lucozade Energy Packaging
Lucozade Energy has implemented a significant change in its packaging strategy by introducing a half sleeve that covers only 50% of the bottle height. This...
Tag : Lucozade
Lucozade’s Parent Company Invests £6 Million in Sustainable Factory Initiatives
SBF GB&I, the producer of Lucozade and Ribena, is making significant strides in enhancing its operations through a new electricity connection aimed at reducing reliance...
Lucozade Energy expands single SKU sizes to 500ml and introduces PMP format
The move includes Lucozade Energy Original, Orange, Apple, Cherry, and Caribbean Crush flavors, as well as Lucozade Zero Pink Lemonade. Additionally, it will introduce a...
Expansion of Lucozade Alert product line
Lucozade Alert is expanding its product range by introducing Lucozade Alert Zero Sugar Mango Peachade, its first-ever zero-sugar drink. Tom Etherington, the senior brand manager...
Lucozade Energy invigorates with fresh new look and enhanced flavor experience
Lucozade Energy is launching a comprehensive campaign to support the release of its new and improved drinks. This campaign includes out-of-home advertising with billboards and...
Lucozade Energy undergoes rebranding and flavor modification following consumer research
Lucozade Energy has made significant improvements to its Original and Orange flavors after conducting 18 months of extensive research and development and gathering input from...
Lucozade Energy boosts the taste of its Original and Orange varieties
Zoe Trimble, the head of Lucozade Energy at Suntory Beverage & Food GB&I, has announced exciting enhancements to their range of drinks. These improvements directly...
Competition terms and conditions for determining the favourite flavor of Lucozade Alert for Guess shoppers
When entering this Promotion, entrants will be deemed to have accepted and agreed to be bound by the following terms and conditions. The Promoter, Lucozade...