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Sappi Presents Extensive Label Paper Collection at Drinktec and Labelexpo Europe 2025

Sappi Presents Extensive Label Paper Collection at Drinktec and Labelexpo Europe 2025 beverage packaging, food and drink packaging, food and drink sustainable packaging, Label, paper Food and Beverage Business

Sappi Europe is set to showcase its extensive range of label papers and packaging solutions at two key industry events this September: Drinktec in Munich (15-19 Sept) and Labelexpo Europe in Barcelona (16-19 Sept). Attendees will have the opportunity to explore Sappi’s innovative offerings, including self-adhesive face stock papers, release liners, and wet glue label solutions, with wet glue papers serving as the central highlight in both exhibitions.

Proven Wet Glue Solutions Anchor Exhibition Strategy

As a focal point connecting both exhibitions, Sappi’s wet glue label portfolio emphasizes proven solutions for demanding applications. The Parade Label WS range offers double-coated, high-wet-strength, and alkali-resistant features, specifically designed for returnable bottles in beer, mineral water, and soft drinks.

Available in grammages from 65-80 g/m², Parade Label WS ensures exceptional whiteness, brightness, and surface quality, guaranteeing excellent printing and finishing results that maximize shelf impact and brand differentiation. The range also includes Parade Label WS Linen, which features an attractive linen embossing, enhancing both aesthetics and functionality by improving label separability and reducing static adhesion, ultimately ensuring effortless label wash-off during bottle preparation for reuse.

Complete Solutions Span Self-Adhesive to Packaging

Labelexpo Europe’s focus on self-adhesive labeling provides an ideal platform for Sappi’s diverse selection of face stock papers and release liners. As a market leader in face stock papers for self-adhesive labels, Sappi consistently sets the standard for quality and performance within the industry. The Parade Face portfolio offers superior print surfaces ranging from high-gloss to semi-gloss and matte, enabling brands to create distinctive packaging that captivates consumers and enhances shelf appeal.

Parade Face High Gloss (80 gsm) is the industry benchmark for premium label applications, delivering remarkable smoothness and stunning print reproduction for high-end packaging, particularly for premium food products, home care goods, and luxury beverages. This product excels in metallisation applications, where a thin aluminum layer produces striking silver effects that elevate brand perception. Meanwhile, Parade Face Semi Gloss (77 gsm) stands as Europe’s leading face stock for standard applications, providing consistent performance across various printing systems, including flexo, rotogravure, offset, letterpress, and digital.

In addition to face stock offerings, Sappi’s established portfolio of high-performance CCK and glassine paper-based release liners continues to progress, with sustainability becoming an equally crucial factor alongside functionality, quality, cost, and availability in customer decision-making. With Labelexpo returning to Barcelona for the first time in 38 years after previously being hosted in Brussels, Sappi will proudly present its complete range of self-adhesive label solutions alongside its wet glue label papers.

Beyond wet glue labels, Drinktec will spotlight Sappi’s innovative packaging solutions, including containerboard and paperboard offerings. Fusion Topliner, a premium virgin fiber liner, delivers exceptional brightness, impressive whiteness, and an elegant silky surface for high-quality corrugated board applications. Additionally, the Algro Design and Algro Volume premium paperboards allow for creative freedom in packaging design, boasting brilliant color reproduction and excellent converting properties.

First-Time Participation Marks Strategic Expansion

Drinktec in Munich, held every three to four years, marks Sappi’s inaugural participation in this landmark exhibition. Conversely, Labelexpo Europe in Barcelona, taking place biennially in Europe, remains pivotal for Sappi’s labeling business. The overlapping schedules of both exhibitions provide an efficient opportunity to demonstrate Sappi’s wide-ranging capabilities across various market segments.

“Participating in both Drinktec and Labelexpo Europe allows us to showcase the complete scope of our label portfolio, from wet glue solutions that perform reliably in demanding applications to self-adhesive technologies that meet evolving market needs,” states Jan Hasselblatt, Head of Sales Self-Adhesives at Sappi.

“Our comprehensive range demonstrates how we serve diverse labeling requirements while maintaining our commitment to sustainable, high-performance solutions,” adds Jörg Waldorf, Head of Sales Wet Glue Labels at Sappi.

Visitors can find Sappi at Hall C2, Booth 179, at Drinktec and at Hall 3, Booth G106, at Labelexpo Europe. To learn more about Sappi’s complete label and food and drink packaging portfolio, or to schedule a meeting at either event, please contact us.

Discover more about Sappi at www.sappi.com

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