DS Smith is providing an innovative Closed-Type Tray solution for the transportation of kiwifruit and other fresh fruits and vegetables, specifically tailored for producers in the Greek marketplace. This sustainable packaging option is pivotal in the realm of food and drink sustainability, ensuring the highest quality during transport.
The Closed-Type Tray solution is designed to withstand transatlantic journeys that exceed forty-five days. Crafted from lightweight materials, it enhances loading capacity while maintaining optimal product quality and freshness. This packaging form ensures robust protection throughout the entire supply chain until it reaches its final destination, thus addressing key concerns in food and drink marketing.
This versatile packaging can be adapted to various requirements, featuring 10kg trays that include an integrated body, base, and top lid. The incorporation of a fully integrated lid, combined with die-cut techniques that create ventilation holes in the sides, enhances airflow—an essential factor in sustaining product vitality during transport.
According to DS Smith, the strength of the trays derives from an innovative internal structural design with reinforced corners. This feature significantly boosts the solution’s overall durability while eliminating the need for additional materials, thus supporting the trends in sustainable packaging.
The straightforward structure of the tray facilitates a streamlined packing process. It is designed to be easily assembled on automatic forming machines, resulting in reduced packing time and increased efficiency in the supply chain.
Giorgos Filippoglou, managing director of the Greek Cluster, Packaging Division, DS Smith Hellas, stated: “We used our Circular Design Metrics (CDM) tools to ensure that this packaging solution is fully recyclable and created for easy collection, processing, and reintegration into the supply chain as raw material. Its focus is on performance optimisation, durability, and functionality, and it is lightweight to meet the demands of these international supply chains.”
This approach underlines DS Smith’s commitment to not just innovation but also to addressing modern food and drink consumer trends that demand sustainable packaging solutions. By leveraging advanced design metrics, they are paving the way for a more responsible future in food and drink packaging.