Amcor (NYSE: AMCR, ASX: AMC), a prominent force in developing and producing responsible packaging solutions, proudly announces the launch of AmPrima® Plus, a recycle-ready packaging innovation. This solution empowers cheese processors to meet stringent sustainability goals driven by retailer and legislative requirements throughout North America, all while ensuring optimal packaging performance in the competitive landscape of food and drink packaging.
Agropur’s Grand Cheddar™ premium cheddar cheese has successfully transitioned from a traditional paperboard overpack with plain flow wrap film to a striking all-flexible package utilizing AmPrima® Plus from Amcor. To preserve its signature upscale appearance, Amcor incorporated Amplify® finishing technologies, featuring matte overlacquer and metallic inks that make the product visually compelling.
“The new Agropur Grand Cheddar™ package illustrates flexible packaging’s remarkable ability to deliver significant source reduction and cost savings,” stated John Kearny, Senior Commercial Director – Dairy, Amcor Flexibles North America. “Amcor’s AmPrima® Plus signifies a leap in material technology. It is the industry’s first recycle-ready flow wrap for chunk cheese, a multi-billion dollar sector, that adheres to the Association of Plastic Recycler’s guidelines for recyclability while maintaining essential packaging performance standards.”
When recycled, AmPrima® Plus flow wrap demonstrates a 45% reduction in carbon footprint compared to conventional flow wrap, according to an Amcor ASSET™ life cycle assessment that has received certification from the Carbon Trust.
Key features include:
- Compatible with existing flow wrap equipment—providing a straightforward transition to recycle-ready material
- Preserves barrier performance, offering superior abrasion and puncture resistance
- Safeguards the flavors and textures essential to premium natural cheese
- Delivers exceptional heat resistance
- Achieves comparable line speeds to non-recycle-ready flow wrap films on existing machinery
- Ensures excellent clarity to enhance the presentation of cheese
- Prints as efficiently as traditional flow wrap films, accommodating special graphic techniques and allowing the integration of Amplify® finishing technologies
Amcor provides a comprehensive range of recycle-ready packaging solutions tailored for the dairy sector. Beyond AmPrima® Plus, which caters to flow wrap, stand-up pouches, overwrap, and various forming and non-forming applications, Amcor’s extensive portfolio of sustainability solutions includes Eco-Tite® recycle-ready shrink bags, Amcor Revolution™ Barrier APET films, and the AmFiniti™ platform. These innovations facilitate the transition from non-recyclable structures to packaging that complies with North American recycle-ready guidelines, while preserving the performance and functionality demanded in today’s food and drink sustainable packaging applications.