UK cookie dough producer Doughlicious has secured a significant investment from a Bain & Company venture fund.
The specifics, including the size of the investment, remain undisclosed.
In a statement, Doughlicious characterized the investment from Future Back Ventures as a “major milestone,” emphasizing that it will “fuel” their expansion efforts in the US and internationally.
The fund specifically invests in companies founded or led by Bain alumni.
This investment marks Future Back Ventures’ inaugural venture into the consumer packaged goods sector.
Interestingly, Doughlicious’ CFO and co-founder, Dan Bricken, is also a Bain alumnus.
Referring to Future Back Ventures, Bricken stated: “Their belief in Doughlicious and our mission to reimagine cookie dough as a modern, feel-good indulgence is both personally meaningful and exciting for what’s ahead for our business and brand.”
Ann Scott-Plante, the head of Future Back Ventures, remarked: “Doughlicious is a stand-out example of a purpose-driven, high-growth brand disrupting a traditional category with creativity, innovation, and integrity.”
Moreover, in August, US food and beverage group Rich Products invested in Doughlicious as part of a $5 million funding round.
During that time, the company shared with Just Food that the funding will facilitate the establishment of production in the US. Currently, Doughlicious manufactures at a site in London.
Founded in 2017, Doughlicious specializes in cookie dough, promoting what it describes as a better-for-you version of the baked treat.
The product line also includes “bites” made from cookie dough and dairy-free gelato.
Doughlicious products are available in retail outlets across the US, UK, parts of Europe, and the Middle East.
In the US, distribution extends to chains such as Target, Whole Foods, and Wegmans. Recently, the brand launched in over 1,000 Kroger locations nationwide.
