The reformulation webinar, hosted by Bakery&Snacks, aims to explore the impact of reformulation on the food industry, specifically in the bakery and snacks sectors, and for consumers. This free-to-attend event brings together industry experts to discuss the importance of reformulation and the challenges it presents.
In today’s world, excessive consumption of high-fat, high-sugar, and high-sodium foods is causing millions of premature deaths annually. To combat this, policymakers and governments are pushing for a healthier food environment, putting the responsibility on the food industry to support consumers in making smarter choices.
Reformulation is the process of altering a product’s composition or processing to improve its nutritional profile. This can involve gradual changes to recipes, such as removing allergens or reducing harmful nutrients like salt, saturates, and sugar. However, reformulation is not as simple as swapping out ingredients. It poses technical challenges for manufacturers and requires a deeper understanding of how to drive long-term behavioral change.
With increasing pressure from policymakers and consumers demanding healthier options, ignoring the concept of reformulation is not an option for any producer. However, what are the challenges that come with it?
During the webinar, participants will have the opportunity to gain insights from industry experts, including Laura Wilson from Food Standards Scotland (FSS), Katy Askew from IFIS Publishing, Mike Hughes from FMCG Gurus, and Stella Kim from Naturebox/HUNGRY. These experts will address topics such as the impact of reformulation on producers, consumer attitudes towards guilt-free snacks, scientific advances supporting reformulation efforts, and insights from a subscription-based healthy snacks provider.
Moderated by Bakery&Snacks’ editor Gill Hyslop, the webinar will explore various topics such as the balance between indulgence and reformulation, the differences in understanding reformulation between industry and consumers, fortification, emerging better-for-you products, and how bakery and snack producers can seize opportunities created by the reformulation movement.
Don’t miss this upcoming webinar on Thursday, September 28, 2022, at 3:00 BST/4pm CET/9am CT. If you can’t attend the live event, register anyway to access the on-demand presentation.
This free event is sponsored by Cargill, Corbion, Kerry, and Wherefour. [Add a transition word]
Register here for this free event to stay updated on the latest food and beverage industry trends, food manufacturing trends, food processing technology, food distribution trends, food and drink industry innovation, food and drink sustainability, food and drink regulations, food and drink packaging, food and drink marketing, and food and drink consumer trends.