The recent partnership follows Damm’s acquisition of the Old Speckled Hen beer brands from Greene King. In this collaboration, Damm will assist Dalston’s Soda Co in enhancing its production, distribution, and overall commercial framework, aiming to boost the soft drink brand’s presence in both on-trade and off-trade segments.
Eventually, Dalston’s production will transition to the Damm Eagle Brewery, which offers greater production capacity to accommodate volume increases and facilitate national distribution.
This alliance is part of Damm’s Accelerator Programme, targeting emergent beverage brands that show significant growth potential by providing support in manufacturing, innovation, and distribution.
The Spanish beverage company, recognized for its Estrella Damm lager, recently announced a strategic growth initiative aiming to double its revenue by 2030 through continued international expansion and diversification efforts.
Luke White, Managing Director of Damm UK, expressed enthusiasm about welcoming Dalston’s as its inaugural soft drinks partner, emphasizing that it aligns well with Damm’s premium values centered on craftsmanship, high-quality ingredients, and exceptional quality. He looks forward to fostering Dalston’s development in the UK and beyond.
Dalston’s Soda founder, Duncan O’Brien, described the opportunity to partner with Damm as “mind-blowing.” He highlighted that this partnership signifies a major endorsement of their accomplishments and presents exciting growth possibilities through collaboration with the Damm team.
Giles Brook, Chairman of Dalston’s Soda Co, noted that the alliance would contribute significantly to Damm’s goals of expanding its total beverage portfolio. He believes this collaboration represents an exceptional opportunity to accelerate Dalston’s growth and fully realize the brand’s potential.
The UK is identified as a key market for Damm’s strategic growth objectives. The company has been actively enhancing The Damm Eagle Brewery in Bedford, investing over €80 million (£70 million) in recent years to boost production capabilities, implement new manufacturing lines, and expand its offerings in alcohol-free beverages and soft drinks.