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Once Upon a Farm Targets IPO Launch

Once Upon a Farm Targets IPO Launch Once Upon a Farm Food and Beverage Business

Children’s food producer Once Upon a Farm has announced its intention to raise over $200 million through an initial public offering (IPO) in the United States.

In a registration statement filed with the US Securities and Exchange Commission (SEC) on January 26, the company revealed plans to offer approximately 11 million shares with an expected price range of $17 to $19 per share. Should the offering reach the top end of this range, Once Upon a Farm would secure around $208.9 million.

The offer will include 7.63 million new shares issued by the California-based firm, alongside 3.37 million shares from existing shareholders. Additionally, the company plans to provide underwriters a 30-day option to purchase an extra 1.64 million shares at the IPO price.

Interestingly, Once Upon a Farm initially aimed for a public listing last year. However, it had to postpone its plans due to a US government shutdown that temporarily halted SEC operations.

The proceeds from the offering will be utilized primarily to repay borrowings under its credit facility and invest in new equipment. Furthermore, the company intends to allocate funds for “certain payments” contingent on the IPO, alongside general corporate purposes.

Founded in 2015 by Cassandra Curtis and Ari Raz, the company expanded its leadership team in 2017, welcoming actor Jennifer Garner and former Annie’s CEO John Foraker as co-founders. Once Upon a Farm specializes in organic food products for children, offering items across various age ranges such as cold-pressed pouches, frozen meals, and oat bars.

In the United States, its products are accessible through major retailers including Whole Foods, Kroger, Walmart, and Target, complemented by a direct-to-consumer channel. Following the IPO, Once Upon a Farm anticipates listing its shares on the New York Stock Exchange under the ticker symbol “OFRM.”

Financially, the company experienced a net loss of $17.6 million in 2023 and $23.8 million in 2024. By the end of June 2025, the group reported a net loss of $28.5 million, a stark increase from the $4.2 million loss recorded in the same timeframe the previous year.

Despite these losses, Once Upon a Farm’s revenue has demonstrated significant growth. Sales reached $94.3 million in 2023 and climbed to $156.8 million in 2024. According to company disclosures, net sales surged from $66.3 million in the year ending December 31, 2022, to $225.9 million over the 12 months ending September 30, 2025, marking a remarkable compound annual growth rate of 56.2%.

The company is also looking to expand its international presence. Earlier this month, Once Upon a Farm announced plans for a limited UK launch in March, with products set to be available at Whole Foods Market stores in London, representing its first entry into the European retail market.

 

 

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